Monday 23 January 2012

Catch Knowledge!: Rollergirl's Spread the Word Contest


Everyone loves to win stuff. And everyone has an opinion (rather famously, in this way they are like some body parts I usually don't mention in this blog). In Rollergirl's Spread The Word contest, you can win a $100 gift certificate for their site by posting a review of a product you've used on their site and linking to the review on their Facebook page. Entries are limited to one per person and they're working on the honour system, so please do review something you've actually used. The contest closes on February 1st.

I like this contest particularly because Rollergirl is using the gift certificate incentive to add to the body of knowledge on their website. You don't have to praise the product. You don't have to praise their service. You just have to share your opinion on the interwebs ultimately so skaters have a better idea about their potential purchases. Internet purchases can be a huge hassle and your honest opinion might help steer someone in the right direction.

Rollergirl is obviously benefiting from the increased activity on their Facebook page and their product reviews, but there's a clear benefit to the consumer and a focus on the passing-on of knowledge that I think we need to encourage in the culture of derby gear-selling.

So, go tell them what you think. And if you win that $100, consider donating it to your local league to buy loaner gear. That way, you're not just passing on your knowledge, but your good luck. Just saying.

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